Remember the trend report we dropped a little while ago? (If you missed it, you can check it out HERE.)
Reds are IN this summer.
And if you’ve been itching to try it out…
You’re gonna wanna read this first.
We’re here for a red or copper moment, but once you go red, there are things you need to know.
Just like that first, once you go red… there’s no turning back. Well, not in one shot at least.
It’s important to consider *how* committed you are.
If you’re looking to dip your toe in and try it out, a gloss will be your best bet. Since it’s semi-permanent, it doesn’t stay forever and you can say goodbye in a few washes if it’s not your vibe.
The challenge with this is the vibrancy of your red gloss will depend on your starting color. If you have darker tones, it’ll be deeper reds that are most reflective in sunlight. If you have lighter tones, you’ll see the color more boldly.
If you’re ready to fully commit, buckle up for the journey to maintain the color.
Here are some of our red + copper color crushes: